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Formula One Agrees $100 Million Deal to Add In-Race Betting and Gambling Partners - Sports and Entertainment Law News

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Sports and Entertainment Law News

Formula One Agrees $100 Million Deal to Add In-Race Betting and Gambling Partners

Posted on: Sep 26, 2018

Intro by Jimmie McMillian, Indianapolis Motor Speedway

Formula One agreed to a $100 million sponsorship and data rights deal with sports marketing company Interregional Sports Group (ISG) that it claims will allow the development of live in-play betting at Grand Prix events.

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